Nike Running Flatiron Store

Design

The Nike Running Flatiron store in NYC serves as one of Nike's main running flagship locations. To capture the energy that surrounds the store and its dedicated running community, the team worked closely with Nike to develop two social media wall installations. One installation lived as a floor-to-ceiling LED screen in the entranceway to the store, while the second installation lived on an 84” flat screen surrounded by Nike Running products. The Social Wall Application features a datavis of Tweets, Twitter photos, Instagram photos, Instagram videos, Facebook posts, Facebook images and Nike branded imagery and videos.